Sony is going to have a product announcement on August 30, at 7:00 AM ET. This announcement is for the upcoming IFA 2018 Show.
Sony officially announced that they will have a press conference about upcoming NAB Show 2018 in Las Vegas on Sunday 6pm ET time. According to Sony NAB website, Sony may announce a new video related camcorder, most likely the new Sony FS-5 Mark II. Atomos now already hints that they are support upcoming Sony FS-5 Mark II.
Sony has officially announced the long awaited Alpha a7III today. It has a new 24MP, 10fps, 693 AF points, EYEAF, Silent shooting, 4K Video, 6K full pixel readout, 710 shot per charge. The Sony α7 III Full-frame Interchangeable Lens Camera will ship this April for about $2000 US for the body and $2200 in a kit with the FE 28‑70 mm F3.5‑5.6 kit lens.
You can now watch live streaming video for the Sony CES 2018 Press Conference in less than 30 minutes.